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10 Ways To Increase Your Business

By Steve Hurst | August 17, 2009

Every business that I know is always trying to increase their business…especially in today’s economy. Here are 10 ways to increase your business.

  1. Send out Thank You cards and/or letters. (Studies show that “if you contact 100% of your customers within 10 to 20 days after buying their initial purchase, 10% to 25% will buy something else from you on the spot”)
  2. Use telemarketing. (Tests have proven that “telemarketing following any mailing enhances total results by 300% to 1000% — 3 to 10 times more sales results if you follow up by phone after mailing a letter”).
  3. Do a monthly newsletter. First send to customers that have just bought within the month and expand each month to include old customers.
  4. Do promotions and have them change periodically. Make them exciting and make the customers want to check out what’s happening this week/month. Have “sign up” and win promos.
  5. Do up selling. (Tests show that “30% to 40% of the customers your offer it to will say ‘yes’”).
  6. Offer something to customers who recommend others to us. Come up with some kind of promo.
  7. Make business cards an advertisement. Use the back. All employees should have business cards. Encourage promos for getting the most customers in store.
  8. Offer free information. Have reports, booklets, pamphlets, that can be given to customers.
  9. Contact old customers that haven’t bought in a while. Give them a reason to try your business again.
  10. Get a Web site up and running. If you already have one, make sure you’re testing specials and promotions.

To Your Success,

Steve
www.spnmarketing.com

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Steve Hurst has been working in sales and marketing for over 30 years. For 10 years he had his own computer business which included website building and consulting. The past 5 years he’s owned his own Business & Technology consulting business. Using his sales and marketing skills along with his knowledge of technology, he’s helping his clients increase their sales and profits by utilizing today’s technology.

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All writings here are copyrighted by Steve Hurst. You may not use them without written permission but you may link to the posts or give out a link to the posts.

Topics: Business, Marketing, Sales, Success | No Comments »

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