Sales

Are You Putting Up Obstacles For Your Customers?

Tuesday, November 4th, 2008

Are you making it easy for your customers to buy from you? Or, are you putting up obstacles so it’s difficult and hard to buy your products or services?
A couple of blog posts back, I wrote about “making it easier for your customers to buy” (Click here to see post ). Today, I wanted to […]

Giving Your Customers What They Want

Wednesday, June 25th, 2008

Are you giving your customers what they want? Follow up to that question would be…are your sure???
The other day while surfing the Internet, I happened upon and oldies rock and roll website that was full of historical trivia. Since I like the old rock and roll and like trivia, I was intrigued. I started to […]

Curiosity, A Great Sales & Marketing Concept

Tuesday, June 10th, 2008

Curiosity is a great concept to use in your sales and marketing strategies. People are always curious. It’s just human nature. And done correctly (and ethically) you can benefit immensely with this one little technique.
The other day I ran across a website that is taking this concept to a new level. […]

But I Can’t Sell…

Wednesday, May 21st, 2008

I wish I had a nickel (or $5 for inflation and the price of gas) for every time I’ve heard this statement…
“But I can’t sell.”
Now I hear this from every type of person out there… family members, friends to business people. In my early years when I was “selling on the street” as we […]

Do You Know What Your Customer Is Really Buying?

Thursday, May 15th, 2008

People BUY with emotions and they justify the sale with logic. So, do you know what your customer is really buying? Psychologists tell us that customers only buy one thing…good feelings.
That’s it! Think about it. You may have to dig a little to understand this concept. Think back to when you bought your last car […]