Sales

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Customer Follow-Up – Keep Them Coming Back For More

Tuesday, August 18th, 2009

Successful businesses and salespeople invariably have a planned follow-up program to make sure that each buyer is as completely satisfied with the purchase as possible. While this is particularly important in sales, where the buyer is expected to become a regular customer, it is also essential when the buyer is not apt to buy from [...]

10 Ways To Increase Your Business

Monday, August 17th, 2009

Every business that I know is always trying to increase their business…especially in today’s economy. Here are 10 ways to increase your business.

Send out Thank You cards and/or letters. (Studies show that “if you contact 100% of your customers within 10 to 20 days after buying their initial purchase, 10% to 25% [...]

Great Selling Technique … What's New

Friday, August 14th, 2009

How many times have you talked to a customer and one of the first things out of their mouth is “What’s New?” If you’re like me, it’s happened lots of times. In fact, it doesn’t always have to be a customer, could be a friend, a prospective customer, anyone.
Having an answer to [...]

What Do Your Customers Buy?

Thursday, August 13th, 2009

Do you know what your customer is really buying?
Here’s a sales tip “People BUY with emotions…..and justifies the SALE with logic.” As I asked earlier….do you know what your customer is REALLY buying? Psychologists tell us that customers only buying one thing…….GOOD FEELINGS!
That’s it!
Think about it. You may [...]

Today's Economy Is Good News For Some

Wednesday, August 12th, 2009

When the economy is the way it is today, there are some businesses that actually do very well. One type is the “do-it-yourself” market…businesses such as hardware stores, home improvement and others like this report an increase in their sales.
Another type of business that does pretty well during these times is the “repair service” [...]

Selling And Marketing Secrets That You Can Adapt To Your Business

Tuesday, August 11th, 2009

A lot of people are concerned about the downward spiral in the US economy, how it is affecting their business and what they can do about it. I read an email the other day that recommended unique sales and marketing techniques that Japanese entrepreneurs use to keep their businesses profitable.
The Japanese entrepreneurs are a clever [...]

Do You Have A Website For Your Business, Are You Using It Correctly?

Sunday, August 9th, 2009

Do you have a website for your business? Are you using the Internet to market your business?
There are many different ways to advertise your business on the Internet. Placing banner ads, orchestrating an email marketing campaign and tactfully mentioning your business on industry related forums and message boards are just a few of the [...]

7 Basic Strategies For Moving Forward In This Economy

Saturday, August 8th, 2009

Everyone is talking about the current economy and seems that most of the talk among business owners is how to survive. Quite honestly, I think surviving is not the right way to be thinking….grabbing the bull by the horns and charging through this economy is the way to go.
I find that most business I [...]

"What's The Price?" – Part 3

Friday, August 7th, 2009

Let’s continue with our discussion about “PRICE.” As I stated in my last blog, “What’s your price” can have many meanings. You need to dig….look for clues and to me that is the fun part of sales.
Let me digress for a moment. I loved reading detective mysteries. As a kid (very [...]

"What's The Price?" – Part 2

Thursday, August 6th, 2009

In my previous blog, I was writing about when a customer asks you, “what’s the price?”. There are psychological sides to this question.
What does the customer REALLY mean OR…what are they REALLY asking? It’s not always what YOU think. In reality there can be many different reasons for this question. Let’s look [...]

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