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Did You Know About Halloween?
By Steve Hurst | October 23, 2008
If you’re like me, you’ve noticed that stores are full of Halloween merchandise beginning in September. And I’m sure you’ve noticed that more and more people now decorate their houses and yards just like they do at Christmas.
In fact I read a couple of years ago how this is now a big business in some areas. House and yard decorating companies have been started, charging big bucks to do this for Halloween as well as Christmas.
What I was a little shocked to learn, that Halloween has now become the “Biggest Adult Holiday” of the year. It has surpassed New Year’s Eve as a “Party Day” and now like most holidays, it has stretched to a holiday weekend. This statistic amazed me.
I knew some adults got together for Halloween parties, but had no idea it had grown to this proportion. I don’t have kids at home anymore, but still viewed Halloween as a “kid holiday”. Well, looks like I was wrong. Who said you can’t teach an old dog new tricks.
So, why do I bring this up?
Quite frankly, if you’re like me, then you’ve been missing out on a “prime marketing” opportunity. Start incorporating some “Halloween” promotions and specials into your marketing. Find ways to take advantage of this occasion to promote your business or service. I know I will.
Halloween, it’s bigger than you think!
To Your Success,
Steve
www.spnmarketing.com
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Steve Hurst has been working in sales and marketing for over 30 years. For 10 years he had his own computer business which included website building and consulting. The past 5 years he’s owned his own Business & Technology consulting business. Using his sales and marketing skills along with his knowledge of technology, he’s helping his clients increase their sales and profits by utilizing today’s technology.
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All writings here are copyrighted by Steve Hurst. You may not use them without written permission but you may link to the posts or give out a link to the posts.
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