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Doing The Little Things
By Steve Hurst | August 19, 2009
Did you know that when NASA sent astronauts into space, they discovered that the common ballpoint pen simply would not work in zero gravity?
This discovery resulted in billions of dollars being spent developing a pen that would write in outer space, under water, in temperatures over a hundred degrees, on top of an ice cap mountain, in fact any condition that you could possibly imagine.
And, you can buy these pens today.
However… do you know what the Russians did?
Use a pencil! This demonstrates that we humans have a tendency to over complicate things.
I read this years ago, but just saw it again the other day. It got me thinking how we tend to over complicate things in our businesses. It goes back to the philosophy of “doing the little things.”
It has been my experience that “doing the little things” WILL have a positive effect on your business. So, make that phone call, send that follow up letter or email, mail off that thank you card, etc….start “doing the little things.”
To Your Success,
Steve
www.spnmarketing.com
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Steve Hurst has been working in sales and marketing for over 30 years. For 10 years he had his own computer business which included website building and consulting. The past 5 years he’s owned his own Business & Technology consulting business. Using his sales and marketing skills along with his knowledge of technology, he’s helping his clients increase their sales and profits by utilizing today’s technology.
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All writings here are copyrighted by Steve Hurst. You may not use them without written permission but you may link to the posts or give out a link to the posts.
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